Today’s marketplace is bigger than your neighbourhood, than your town, than your country. As you likely already know, reaching customers who aren’t just across the city but on the other side of the world is only getting easier.
At Debitoor, we realise that our users might be looking a bit further when it comes to their business. Tools such as changing the invoice language and working with different currencies are already built-in. But what if you don’t yet have the customers to necessitate using those options? This article takes a look at some of the first steps to gaining customers abroad.
One of the key aspects of attracting international clientele is marketing. Online marketing, to be specific. This is not only due to the fact that it is far-reaching, but also because it can be incredibly cost-effective for small businesses that might not have massive amounts of capital to invest in growing a customer base in a foreign market.